AnnounceKit Pricing 2026: Plans, Features, and What's Actually Included
You're looking at AnnounceKit's pricing page and something feels off. Four plans. Lots of checkmarks. But the features you actually want keep showing up on the next tier.
Custom CSS? Scale plan, $339/month. Jira integration? Also Scale. Multi-language? Scale again. Email digest? Scale. You start at Essentials thinking $79/month is reasonable, then realize half the features that matter require tripling your spend.
Let's break down what each plan actually includes, where the feature gates bite, and whether it's worth it.
AnnounceKit Plans at a Glance
All prices below are for annual billing. Monthly billing runs 12-18% higher.
| Plan | Annual Price | Monthly Price | Best For |
|---|---|---|---|
| Essentials | $79/mo | $89/mo | Basic changelog with widgets |
| Growth | $129/mo | $149/mo | Segmentation + custom domain |
| Scale | $339/mo | $399/mo | Full feature set |
| Enterprise | Custom | Custom | SOC 2 + SAML + audit logs |
AnnounceKit also offers a standalone NPS tool at $42-49/month, priced separately from the changelog product.
What Each Plan Includes
Essentials ($79/month)
The entry point. You get:
- AI-powered post editor and Grammarly integration
- Standalone changelog feed
- 6 widget types (sidebar, popup, modal, embed, direct link, standalone)
- Comments and reactions on posts
- Email notifications (subscribers get notified of new posts)
- Basic color and favicon customization
- Unlimited visitors, posts, subscribers, and page views
- Scheduled and expiring posts
- Custom labels
- 15-day free trial
What you don't get: segmentation, custom domain, analytics, roadmap, feature requests, Slack integration, API access, or any advanced integrations.
The honest take: Essentials is a basic changelog widget with email notifications. For $79/month, you're getting a hosted feed and a way to notify subscribers. That's it. No targeting, no analytics, no integrations beyond Grammarly.
Growth ($129/month)
The jump from Essentials to Growth is significant. You add:
- User segmentation and widget segmentation
- Custom domain with SSL
- Advanced analytics and user activity analysis
- Roadmap feature with customizable stages
- Feature requests and voting
- Slack, Intercom, Zapier, and API integrations
- Widget theme designer
- Multi-user access
The honest take: Growth is where AnnounceKit becomes a real product. Segmentation means you can show different announcements to different users. Custom domain means your changelog looks professional. Analytics means you can measure engagement. Most teams need Growth or higher.
The problem: at $129/month, you're still missing custom CSS, Jira integration, multi-language, boosters (pop-ups and top bars), email digest, webhooks, SMTP/Mailgun, private feeds, SSO, and JWT authentication.
Scale ($339/month)
The everything plan. Scale adds:
- Custom CSS for full design control
- Multi-language changelog support
- Boosters (pop-ups, top bars) with customization
- Email digest (automated roundup emails)
- Email list import
- Jira integration (create announcements from tickets)
- Webhooks, Segment, SMTP, Mailgun integrations
- Private feeds with email domain access
- JWT authentication
- SSO (SAML)
- "Developer Tickets" AI feature
- Announcements generated from Jira tickets
The honest take: Scale is where AnnounceKit unlocks its full potential. But $339/month is steep for a changelog tool. For context, that's more than Beamer's Pro plan ($99/month), more than Canny Business ($399/month, which includes full feedback management), and 11x more than Worknotes ($29/month).
The Jira integration is Scale-only. If your team uses Jira and wants to generate announcements from tickets, you're paying $339/month minimum. There's no way to get this feature on a lower tier.
Enterprise (Custom)
Everything in Scale plus:
- SOC 2 report
- Role-Based Access Control (RBAC)
- IP access control
- Audit log
- Dedicated account manager
- Custom contracts, onboarding, wire transfer
- Email whitelabeling and branding removal
- Security vendor review
Enterprise pricing isn't published. Expect significantly more than Scale.
The Feature Gating Problem
AnnounceKit's pricing strategy is aggressive feature gating. Here's what that looks like in practice:
| Feature | Available On | Price |
|---|---|---|
| Basic widgets + feed | Essentials | $79/mo |
| Segmentation | Growth+ | $129/mo |
| Custom domain | Growth+ | $129/mo |
| Slack integration | Growth+ | $129/mo |
| Custom CSS | Scale+ | $339/mo |
| Multi-language | Scale+ | $339/mo |
| Jira integration | Scale+ | $339/mo |
| Boosters (pop-ups) | Scale+ | $339/mo |
| Email digest | Scale+ | $339/mo |
| SAML SSO | Scale+ | $339/mo |
| RBAC | Enterprise | Custom |
| SOC 2 | Enterprise | Custom |
The pattern: every feature that makes a changelog tool genuinely useful for a growing team is locked behind Growth ($129) or Scale ($339). The Essentials plan at $79 is closer to a demo than a product.
Real-World Cost Scenarios
Scenario 1: Early-stage startup
You need a changelog with a custom domain and email notifications. You want to show different updates to free vs paid users (segmentation).
AnnounceKit: Growth plan, $129/month ($1,548/year) Worknotes: $29/month ($348/year). Includes segmentation via contact management, custom domain, email campaigns, and in-app widgets.
Savings with Worknotes: $1,200/year
Scenario 2: Growing SaaS with Jira
Your engineering team uses Jira. You want to generate changelog entries from completed tickets. You also need custom CSS to match your brand and multi-language support for international users.
AnnounceKit: Scale plan, $339/month ($4,068/year) Worknotes: $29/month ($348/year). Worknotes integrates with Linear (not Jira) and doesn't support multi-language. If you need Jira + multi-language, AnnounceKit Scale is one of the few options.
The tradeoff: AnnounceKit costs 11x more but supports Jira and multi-language. Worknotes costs 11x less but only supports Linear and English.
Scenario 3: Enterprise team
You need SOC 2 compliance, SAML SSO, audit logs, and RBAC.
AnnounceKit: Enterprise plan, custom pricing (likely $500+/month based on Scale pricing) Worknotes: Not a fit. Worknotes doesn't offer SOC 2, SAML, or audit logs.
How AnnounceKit Compares to Alternatives
| Tool | Starting Price | Changelog | Email Campaigns | In-App Widgets | Segmentation |
|---|---|---|---|---|---|
| AnnounceKit Essentials | $79/mo | ✓ | Notifications only | 6 widget types | ✗ |
| AnnounceKit Growth | $129/mo | ✓ | Notifications only | 6 widget types | ✓ |
| AnnounceKit Scale | $339/mo | ✓ | Digest | 6 types + boosters | ✓ |
| Beamer Pro | $99/mo | ✓ | ✓ | ✓ | ✓ (MAU-based) |
| Canny Starter | $79/mo | ✓ | ✗ | ✗ | ✗ |
| Worknotes | $29/mo | ✓ | ✓ (3,000/mo) | Banners + modals | Via contacts |
AnnounceKit's strength is widget variety (6 types on all plans) and multi-language support (Scale only). Its weakness is price-to-feature ratio. Most features that matter require the Growth or Scale plan.
Is AnnounceKit Worth It?
At $79/month (Essentials): Probably not. You get a basic changelog with widgets but no segmentation, no custom domain, no analytics, and no integrations. At this price point, Worknotes gives you more for $29/month (AI generation, email campaigns, in-app widgets, contact management).
At $129/month (Growth): Reasonable if you need AnnounceKit's specific widget types and roadmap feature. The segmentation and custom domain make it a real product. But it's still 4x the price of Worknotes for comparable changelog functionality.
At $339/month (Scale): Worth it only if you need multi-language, Jira integration, or custom CSS. These are genuine differentiators that few competitors match. But you're paying premium pricing for what amounts to a changelog tool.
At Enterprise: Standard for companies with compliance requirements. Compare against Beamer Enterprise and LaunchNotes, which offer similar compliance features.
The Bottom Line
AnnounceKit is a capable changelog and announcement platform with a pricing strategy designed to push you toward Scale. The Essentials plan is too limited. The Growth plan is where the product becomes useful. The Scale plan is where it becomes powerful.
If multi-language support, Jira integration, or maximum widget variety are non-negotiable, AnnounceKit Scale is one of the few tools that delivers all three. Just know you're paying $339/month for a changelog tool.
If you need a changelog with AI generation, email campaigns, and in-app widgets at a flat rate, Worknotes does that for $29/month.
Worknotes generates product updates from your Linear tickets and distributes them via changelog, email campaigns, and in-app widgets. $29/month flat. Start your free trial →
A better way to share product updates
Worknotes is a platform for creating and sharing product updates across changelogs, email, and in-app announcements, without slowing down your team.
